Posted 28 ноября 2022,, 13:55

Published 28 ноября 2022,, 13:55

Modified 24 декабря 2022,, 22:38

Updated 24 декабря 2022,, 22:38

Is "Yandex" at its sunset? What will the division of the assets of this company lead to

Is "Yandex" at its sunset? What will the division of the assets of this company lead to

28 ноября 2022, 13:55
Фото: Соцсети
Analysts are confident that after the division and transfer of control over the new Russian structure to the company's management, which should include Alexei Kudrin, Yandex will have a very modest niche by world standards.

As you know, the largest IT company Yandex approved the distribution of assets between the Russian and Dutch structures of this holding.

The Dutch company Yandex NV, headed by Yandex founder Arkady Volozh, will receive licenses for the development of the most promising technological areas: unmanned vehicles, cloud and educational services, and a data labeling platform. And in the future, it is planned to separate Yandex NV from the holding.

This section reduces the already illusory chances of Russia for technological development, analysts of the Kremlyovsky Mamkoved channel argue and explain why:

“There is no place left for advanced solutions in Russia. All the same, under the pressure of sanctions, access to foreign technologies and electronic components is very difficult, and demand has been greatly reduced. Instead of unmanned vehicles, the outdated environmental class Lada Granta without airbags, ABS, stabilization systems and multimedia is much more relevant. Branch of Yandex NV to refocus on the Western market, work with emigrated IT specialists and get rid of Russian restrictions.

After the division and transfer of control over the new Russian structure to the company's management, which should include Alexei Kudrin, Yandex will have a rather modest niche by world standards. After Yandex sold its Zen and Novosti to Vladimir Kiriyenko's VK in September, the company lost control over the dissemination of information. In addition to the search engine, Yandex still has three significant areas: online retail, food delivery and transport (taxi and carsharing).

But Yandex.Market is far from being the most successful representative of e-commerce. Despite the scale and capabilities of the parent company, the "Market" in the II quarter. 2022 accounted for only 5.1% of the domestic online trading market. The same amount is occupied, for example, by far from the most popular retailer Vseinstrumenty.ru. The field of ready-made food delivery, which has become one of the key for Yandex after the purchase of Delivery Club, is extremely sensitive to the stability in the country and the mood of the population. So the number of food orders in the period from September 21 to October 17, 2022 decreased by 19% compared to the same period last year. The margin of the service, even in good times, is small - about 10%.

Transport services, in turn, face shortages and high prices for new cars. For example, the price of the Chinese car JAC JS4, which will soon be sold under the Moskvich 3 brand, reaches ₽2.4 million. But its reliability and operating costs are not known. Chinese cars are now the only ones that can be equipped with the automatic transmission needed for taxis and car sharing. And after the remnants of Yandex actually come under state control, it is hardly worth counting on a successful independent solution of problems..."

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