Consumers are not ready to give preference to alternative meat instead of the natural

The results of the study are cited by RIA Novosti .

According to the survey, 37.2% of respondents agree to diversify the menu with meat "for vegetarians", and 16.1% of respondents are still at a loss to make a choice.

According to experts, to date, alternative meat has not yet gained such popularity as it seems at first glance. At the same time, the participants in farrowing were adherents of proper nutrition, counting calories and the norm of protein, fats and carbohydrates for each day.

Only 20.5% of study participants would agree to completely eliminate natural meat from their diet. 62.6% would do it just for the sake of experiment. 11.7% stated that they are ready to completely replace natural meat with an alternative one if the price-quality ratio remains the same. 5.2% would like to do this on rare occasions.