According to a study by the Higher School of Economics, the results of which are cited by RIA Novosti, "over the past year, the share of counterfeit and counterfeit products in the market of juices and sweet waters has increased by one fifth and today is more than 12%".
Experts called the withdrawal of large multinational players from the market, as well as the development of parallel imports, the reason for the trend. Against the background of the introduction of the excise tax on soda, the share will grow at an accelerated pace. Recall that from May 15 of this year until February 1 next year, an experiment on labeling soft drinks will be in effect. Experts believe that by reducing illegal turnover, businesses will benefit from this experiment of 13 billion rubles. The Russian treasury will be able to replenish an additional $6.8 billion each year. Sales of illegal products will be reduced by at least 70%.
Earlier this month, the State Duma adopted a law on the formation of a list of producers of beer, beer drinks, cider, poire and mead in the country. The main provisions of the approved law will take effect from September 1, 2023. Rosalkogolregulirovanie is entrusted to keep the register.