Posted 18 ноября 2021,, 17:09

Published 18 ноября 2021,, 17:09

Modified 24 декабря 2022,, 22:37

Updated 24 декабря 2022,, 22:37

The Metaverse Is Here: Celebrities Trying on Digital Dresses and Trousers

The Metaverse Is Here: Celebrities Trying on Digital Dresses and Trousers

18 ноября 2021, 17:09
Фото: https://www.instagram.com/replicant.fashion/
While you are trying on new jeans in the fitting room or arranging for the delivery of a robe to your home, the Network is already selling digital clothes with might and main. “Virtual is real”, - say fans of electronic life, insisting that they even learned to feel the “soul” of artificial intelligence...

Maria Dubinskaya

Immersion in the metaverse, imperceptible for most, and digitization of everything and everyone is in full swing. “Did you know that digital avatars also need to express themselves? Thanks to our Ambassador, digital model ruzalinaandiv, for trying on this ophelica dress. Replicant stands for rights for digital avatars, robots, and any android. We feel their soul!”, - written in the instagram of replicant, a company that creates virtual clothing, sells it and popularizes it.

Ivan Urgant and Chulpan Khamatova have already tried on digital clothes

Outfits from designers collaborating with replicant have already been tried on by Ivan Urgant, Chulpan Khamatova and other Russian celebrities. “The replicant did not only the cover, but the whole shoot for @gqrussia - we dressed Ivan Urgant completely in digital clothes. Do you believe that the hero is wearing digital clothes? ”- written in one of the posts.

“No natural or physical resources are used to produce digital clothing. 100% - eco ", - the designers of virtual outfits ironically.

The digital wardrobe is just a fragment of a global process. According to the Silicon Valley mastodons, the regular Internet is outdated and needs to be refreshed and updated. It was for this purpose that Mark Zuckerberg decided to create a metaverse and renamed Facebook to Meta.

About 10,000 employees of the Zuckerberg company are now concentrated in the development of AR and VR devices, and this is almost a fifth of the total staff of the company. Plus they constantly hire new ones.

VR is a technology that “blocks out the real world and immerses the user in the digital universe. If you put on a headset and instead of a living room suddenly find yourself in the midst of a fight with zombies, then this is VR, and AR adds elements of the digital world to the real one: if you are walking down the street and suddenly a Dragonite Pokemon appears on the sidewalk in front of you, then this is AR, ”they explain For dummies on the RusBase portal.

The company spends $ 5 billion a year on the metaverse project, which is more than Jeff Bezos or Elon Musk spend on space exploration, Habr reports.

Zuckerberg expects to turn Facebook into a "metaverse" "in the next 5-7 years or so". Silicon Valley's tech giants and investors see the metaverse as the ultimate successor to the mobile internet, where instead of just browsing content, you're inside it. This new three-dimensional Internet will unite digital worlds in which it will be possible to "hang out" in virtual reality, that is, in fact, to live some part of life.

Vladimir Putin is also for artificial intelligence

The Artificial Intelligence Journey 2021 , an international conference on artificial intelligence and data analysis, was recently held, in which the President of Russia took part.

“Artificial intelligence is, of course, the basis for the next leap forward of all mankind in its development. These are the so-called end-to-end technologies that ... permeate and will permeate all spheres of our life: production, social sphere, science and even culture - all this will be combined with each other”, - said Vladimir Putin.

“The state must take responsibility for storing critical information. It is no longer a question of ensuring the cybersecurity of the person himself, but also of his virtual counterpart - the avatar within the emerging metauniverses. Their developers promise that a person with the help of such virtual worlds will be able to overcome space without leaving home. All this will help people to be close to other people who live even on other continents”, - the President noted.

Vladimir Putin also recalled that the term “metaverse” itself was proposed by a famous science fiction writer three decades ago, “according to his plan, people fled, literally escaped in it from the imperfection of the real world”. “Well, such an approach would be too pessimistic for us today, I think that this path definitely does not need to be followed. On the contrary, it is necessary to use the capabilities of the metaverse so that people can communicate, work together, study, implement joint creative and business projects, regardless of some, even very large, distances, "Putin emphasized.

So the parallel life "in digital", one might say, has received a new status and recognition in our country as well. Whether you like it or not, this is already happening: the world is sinking deeper into virtual reality, and so is Russia.

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