Posted 19 августа 2021,, 06:01

Published 19 августа 2021,, 06:01

Modified 24 декабря 2022,, 22:37

Updated 24 декабря 2022,, 22:37

The demand for school supplies almost doubled in 2021

The demand for school supplies almost doubled in 2021

19 августа 2021, 06:01
Russians' interest in school uniforms has grown by 96% since last year. The growth in demand for school supplies jumped as expected against the backdrop of the recovery of full-time education in the country.

According to a study by Price.ru, a service for comparing prices and goods, there are more Internet requests for school clothes and shoes for boys than for girls: 44% and 35%, respectively. At the same time, buyers are trying to save on school uniforms - the demand for inexpensive clothing in this segment has grown by 82%. Growth for this category is up 34% over the previous year.

The demand for school backpacks increased by 125% , and for backpacks for preschoolers - by 132%. Demand for notebooks increased by an average of 66%, for sketchbooks - by 58%, for ballpoint pens - by 32%. Unless office scissors are losing popularity among buyers - the demand for them has dropped by 15% . Buyers started looking for abacus and globes more often by 25% and 29%, respectively. At the same time, twice as many people are interested in buying a computer. According to analysts of the service, the rapid growth in demand for computers is due to the fact that parents do not exclude the possibility of another transition to distance learning due to the epidemiological situation.

Note, a recent survey showed that 70% of Russians are ready to spend up to 20 thousand rubles on collecting a child for school.

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